GENERAL AGENDA 2018-02-14T18:17:10+00:00

Agenda

Agenda

Go for the Greens 2018
Motivation + Momentum = Magic

10 Years of Success Through Synergy

Schedule at a Glance

Note: Topics and times are subject to change

Wednesday, February 14, 2018

5:30pm to 7:00pm

MARVIN GARDENS
Speakers and Sponsors and Sweethearts Reception (invitation only)

Sponsors: CESCO, IPMAS, Rogan Marketing and Communications, TREC, Imagen

7:30pm

Canadian Delegates Reception (invitation only)

Sponsors: Global Affairs Canada, UPS

Thursday, February 15, 2018

7:30am to 5:00pm

CONFERENCE CENTER LOBBY
Registration

7:30am to 8:00pm

EAST BALLROOM
Breakfast
Sponsors: 317 Virtual and Creative Communications

8:00am to 8:30am

EAST BALLROOM
General Session
Overview / Orientation: Success Through Synergy

Welcome by co-founders, sponsors, and partners celebrating big anniversary dates

Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Title Sponsor: Kimberly Wyant, UPS, Miami, FL
  • And representatives from:
    • Leonard Spencer, Walt Disney World, Lake Buena Vista, FL
    • Susan Harper, Global Affairs Canada, Ottawa, ON
    • Benita Fortner, Women’s Business Enterprise National Council, Los Angeles, CA
    • Elizabeth Vazquez, WEConnect, New York, NY
    • Kirsten Wynn, Women Presidents’ Organization, New York, NY
    • Deb Berry, Women in Defense, Orlando, FL

Sponsor: Imagen

Special Presentation: Legacy Partners
Go for the Greens recognizes sponsors and partners that have been with the organization since its inception 10 years ago.
Sponsor: Levy Marketing + Awards

8:30am to 9:15am

EAST BALLROOM
General Session
Keynote: Resilience is the New Reality
Speaker: Lisa Kaiser Hickey, Spark Consultancy Group, DPrint, and Good Works LLC, Lakeland, FL

Women are tough. As owners of about one-third of all businesses worldwide, women play a crucial role in the global economy. And even in times of economic crisis, women show outstanding resolve and strength. Why? Because women are generally optimistic and willing to re-invent themselves and their businesses to create new opportunities. Whether they are business owners, corporate executives, government officials, or leaders of military or nonprofit operations, women are savvy at making deals, building relationships, communicating frequently and effectively, and delivering A+ customer service. Learn whether you possess the six elements of leadership women employ that lead to improved business performance.

Sponsor: DiVerse Media, Tower Legal

9:15am to 9:30am

Break

Networking in lobby

9:30am to 10:30am

EAST BALLROOM
General Session
Panel Discussion: Secrets to a Stronger, More Diverse Supply Chain

What are corporate and government entities looking for today in suppliers, and why is a diverse supply chain important to them? If you’re a supplier, what do you need to know to excel in today’s business climate? A panel of corporate and government representatives will discuss factors affecting the supply chain this year, including global relations, cybersecurity, sustainability, legal compliance, pricing, technology, and more.
Sponsor: Aztec Promotional Group
Moderator: Benita Fortner, Consultant, Los Angeles, CA

Panelists:

  • Judson Freeman, State of Florida, Department of Managed Services, Tallahassee, FL
  • Latasha Griffin, UPS, Atlanta, GA
  • Dana Hill, Florida Blue, Jacksonville, FL
  • Leonard Spencer, Walt Disney World, Lake Buena Vista, FL
  • Bonnie Yauilla, Hillsborough County Aviation Authority, Tampa, FL

10:30am to 10:45am

Break

Golf contest in the lobby. Get tips from Emily Marron, coach of the University of Central Florida women’s golf program!

10:30am to 4:00pm

SALONS 4-5
Go for the Greens Marketplace

Visit our expo of women-owned and sustainability retailers

Sponsor: The Celestial Center

10:45am to 11:45pm

EAST BALLROOM
General Session
Supply Chain Power Rounds

Corporate, government, military and nonprofit representatives hold informal roundtables with up to eight women-owned businesses in 15-minute sessions. Participants should bring business cards and capability statements.

Moderator: Nancy Allen, Women’s Business Development Council of Florida, Miami, FL

Sponsor: Duke Energy

11:45am to 12:00pm

Break

Visit our expo of women-owned and sustainability retailers.

Sponsor: The Celestial Center

12:00pm to 12:45pm

EAST BALLROOM
Lunch and Networking

Sponsors: Raytheon and Women in Defense

Special Presentation: Success Through Synergy
Sponsors: Levy Marketing + Awards

Presenters:

  • Roz Alford, Women Impacting Public Policy, Atlanta, GA
  • Kellie Parkin, National Gay & Lesbian Chamber of Commerce, Metropolitan Business Association, Orlando, FL
  • Teresa Meares, National Association of Women Business Owners, Jacksonville, FL

Special Presentation: Mary Schnack Award – Go for the Greens co-founders, along with the 2016 recipient, recognize someone whose work supports women and their businesses.

Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Nancy Allen, Women’s Business Development Council of Florida, Miami, FL (2016 Mary Schnack Award Recipient)

General Session
Special Presentation: Cancer Survivor Award
Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Desiree Hanson, Moffitt Cancer Center, Tampa, FL
  • Kitty Hatton, Melbourne Dancewear, Melbourne, FL

12:45pm to 1:30pm

EAST BALLROOM
General Session

Panel: Fast Growth Calls for Adaptability: Thriving Through Change
Women whose companies are among the fastest-growing in the United States according to the Women Presidents’ Organization share their experiences. How have their organizations coped through major change? What advice have they received along the way? What steps did they take to spur growth in their companies? They speak about what has motivated them and how they adjusted when they realized their momentum had put them on a path to rapid growth.
Sponsor: Women President’ Organization
Moderator: Kirsten Wynn, Women Presidents’ Organization New York, NY

Panelists:

  • Roz Alford, formerly ASAP Solutions Group, Atlanta, GA
  • Karen Townsend, Integrated Building Maintenance Services (IBMS) / ProMaka Products, Tampa, FL
  • Nicole Wickens, Validus Construction Services, Orlando, FL

1:30pm to 1:45pm

BREAK

Golf contest in the lobby. Get tips from Emily Marron, coach of the University of Central Florida women’s golf program!

1:45pm to 2:45pm

EAST BALLROOM
General Session
Panel Discussion: Expanding Your Market through Global Commerce

How are women-owned companies making a difference worldwide by expanding the reach of their customer base across borders? Learn about initiatives from government agencies, corporations and public policy champions that are helping pave the way for the special role women business owners play in today’s global economy. What lessons have been learned along the way, which tools have been the most effective, and what are the best methods for establishing relationships that help meet the objectives of global expansion?

Sponsors: UPS, Global Affairs Canada

Moderator: Romaine Seguin, UPS Americas Region, Miami, FL

Panelists:

  • Debbie Gust, WOW! Factor Desserts, Alberta, Canada
  • Susan Harper, Canadian Consulate, Miami, FL
  • Laura Lane, UPS Global Public Affairs, Washington, DC
  • Ruben Olmos Rodriguez, Global Nexus, Washington, DC

2:00pm to 4:00pm

MARVIN GARDENS HALL
Matchmaker Lounge
One-on-One Matchmaker Sessions

(Prescheduled, by appointment only)

Sponsor: Women’s Business Development Council of Florida and WBENC

2:45pm to 3:00pm

Break

Visit our expo of women-owned and sustainability retailers.

3:00pm to 3:45pm

SALON 1
BREAKOUT SESSION 1
Panel: Funding Innovation

You’re ready to grow your business to a new level, and that’s going to take money. What are today’s options, and how can you plug into them? Join this discussion about funding, sustaining and growing your company, featuring experts who are working with cutting-edge solutions every day.

Moderator: Retu Jalhan, RMP Group, Orlando, FL

Panelists:

  • Nirali Chokshi, CPA, Chokshi Accounting & Tax Services, Orlando, FL
  • Diana LaTour, LFE Capital and LaTour and Associates, Orlando, FL
  • Gina Medlock, PNC Bank, Orlando, FL

3:00pm to 3:45pm

SALON 2
BREAKOUT SESSION 2
Workshop: It’s Not Just Small-Talk: How You Can Use Weather as a Business Tool

Weather patterns often impede or delay business logistics and operations: Unfavorable conditions can cancel flights or divert routes, delaying employees. Heavy rain events can lead to road closures or event cancellations. Go-or-no-go scenarios can be dictated by a very narrow threshold of safety conditions surrounding severe weather or hurricane activity. All of the above can translate to unforeseen expenses that yield business losses of both time and capital. Learn how weather forecasting can be used as a valuable tool to hedge against these potential losses, effectively helping your organization save money – and look super-smart in the process.

Presenter: Jordanna Sheermohamed, Weather Forecast Solutions, Fort Lauderdale, FL

3:00pm to 3:45pm

SALON 3
BREAKOUT SESSION 3
Workshop: Track Your Success and ROI

Developing a well-thought-out communication strategy for your trade show participation and getting the most out of your women-owned membership requires you to maximize your efforts by charting a solid course. This session will identify how to start with key indicators of success that are clearly established and quantified so that each message you send and every action you take for your pre-show, at-show, and post-show activity is planned and followed through. Learn the tools that are essential in your success and how to plan, chart, collect and connect. Follow-up and follow-through = ROI.

Presenter: Kay Douglas, Douglas Marketing Group, Detroit, MI, and Windsor-Niagara, ON

3:45pm to 4:00pm

Break

Golf contest in lobby

4:00pm to 4:15pm

Day One Wrapup
Presenters:
Cindy Chace and Diane Sears

4:15pm

Mentorship Reception (invitation only)

 

4:15pm to 5:15pm

FREE TIME
Relax and change clothes for evening festivities

5:15pm to 5:45pm

VILLAGE GREEN
Group Photo

Meet at Village Green on the lawn behind the BoardWalk hotel lobby to enjoy a complimentary Canadian beer. After a group photo, Disney guides will escort group into Epcot. Wear your Go for the Greens T-shirt sponsored by IBM, Aztec Promotional Group, and Canada!

5::45pm to 10:30pm

EPCOT CANADA AND AMERICA PAVILIONS

Private reception and tour, with fireworks on the lake
Celebrate the 10th anniversary of Go for the Greens and honor our Canadian partners at this very special multicultural event.

(Open to all full conference or Thursday conference attendees. Attendees who would like to bring a guest must purchase a ticket in advance of the event. Tickets are available online before the conference at www.goforthegreens.org or at the registration desk in the convention center lobby on-site during the conference. The ticket covers the Canadian Pavilion tour, Epcot reception, and fireworks.)
Sponsors: Walt Disney World, Royal Bank of Canada.

Friday, February 16, 2018

6:30am to 4:00pm

CONFERENCE CENTER LOBBY
Registration

7:30am to 8:10am

EAST BALLROOM
Interactive Breakfast:
Global Roundtables on Business Across Borders

Learn more about your sister Go for the Greens attendees over an informal breakfast. Delegates from the Canadian trade mission, the UK and other nations, host roundtable discussions about how to do business together, even across borders. Come ready to find out how you can make connections and create partnerships that will expand your business globally.

Sponsors: Global Affairs Canada

8:10am to 8:30am

EAST BALLROOM
General Session
Welcome and Announcements

Presenters:

  • Peg Weir, The International Alliance for Women, Washington, DC
  • Pamela Rogan, Athena International, Orlando, FL
  • Annabelle Blackburn, EurOUT, London, England, UK
  • Lourdes Mola, Hispanic Chamber of Commerce of Metro Orlando, Orlando, FL

Special Presentation: Partners in Trade – Hear from the Canadian Consul General of Miami, Susan Harper, about how global trade affects the economy and your organization.

Presenters:

  • Josie Mousseau, Global Affairs Canada, Ottawa, CA
  • Susan Harper, Canadian Consulate, Miami, FL

8:30am to 9:30am

EAST BALLROOM
General Session
Workshop: Women as Game-Changers

On January 21, 2017, an estimated 4.5 million women across the globe marched to protest a world that is changing fast. This effort took a mere 74 days to organize globally. Since then there have been numerous other movements, including #MeToo, that promote the power of women. We are reaching a tipping point where this untapped, unwavering, fierce feminine energy is rising. It’s more important than ever for women, especially women business owners and leaders, to be seen, be heard and get crystal clear on your core message. This requires a deep inquiry into the very soul of your brand, why you are here now, and how you can connect with more people, more deeply than ever before. Our time is now! Let’s harness our power together. Here’s what you’ll learn:

  • Why the time is now for women to change the game of business
  • How getting to the soul of your brand can help you to connect with more customers or clients, more deeply and authentically
  • The essential questions you need to ask yourself, your team and your customers so you can get to your true core message

Presenter:

  • Carolyn Parrs, Mind Over Markets, Seattle, WA

9:30am to 9:45am

Break
Visit our expo of women-owned and sustainability retailers.

9:45am to 11:00am

EAST BALLROOM
General Session
Panel: What You Need to Know to Thrive in the Circular Economy

Where do all the materials go when you throw out pieces of equipment and other items that have outlived their usefulness, including simple garbage? Some companies and organizations have put that question to the test and are creating what is known as “The Circular Economy,” taking waste out of the equation. The Ellen MacArthur Foundation defines a circular economy as one that relies on system-wide innovation and aims to redefine products and services to minimize negative impacts. One of its foundations is a transition to renewable energy sources, but it goes much deeper than that. What is your business already doing to contribute to the circular economy, and what more can you do? Our expert panel will discuss why this is important to your customers, your vendors, your shareholders and your bottom line.
Sponsor: BSI Biodegradable

Moderator: Tim Center, Sustainable Florida, Tallahassee, FL

Panelists:

  • Patrick Browne, UPS, Atlanta, GA
  • Alexandra Bunker, Recycle Across America, Orlando, FL
  • Susanna Carson, BSI Biodegradables, Vancouver, BC
  • Cathi Coan, Techway Services, Dallas, TX
  • Jessica Wright, ecoPreserve, Orlando, FL

Fireside Chat: Making a Difference in Your Community and Our World

  • Interviewer: Tim Center, Sustainable Florida, Tallahassee, FL
  • Guest: Clayton Ferrara, IDEAS for US, Orlando, FL

Spotlight: Businesses Making a Difference

  • Interviewer: Carolyn Parrs, Mind Over Markets, Seattle, WA
  • Guest: Rains Vickery, Green Chamber of Commerce, Orlando, FL

11:00am to 11:15am

Break
Visit our expo of women-owned and sustainability retailers.

11:15am to 12:15am

SALON 3
BREAKOUT SESSION 5
Panel: Capitalizing On the Encore Entrepreneurship Trend

There’s a growing wave of entrepreneurship coming, and it’s about to create a whole new set of needs in the business world. Baby Boomers retiring from what might be the last generation to receive true pensions will be looking for something to do with their time and expertise, and many of them will join the ranks of entrepreneurs, small business owners, and consultants. How can you capitalize on this trend as a business owner in construction, real estate, healthcare, marketing, hospitality, technology, and other industries? Or if you are part of this wave, what can you do to prepare yourself for an encore career? Hear results of a groundbreaking new study, and participate in research that will help shape tomorrow’s entrepreneurial landscape.

Moderator: Lisa Dilts, Compspring, Orlando, FL

Panelists:

  • Jean Cannon, MyStartupSuncoast.com, Sarasota, FL
  • Monica Stynchula, REUNIONCare, St. Petersburg, FL
  • Diane Trees, University of Central Florida, Orlando, FL

12:15pm to 12:30pm

Break
Visit our expo of women-owned and sustainability retailers.

12:30pm to 1:30pm

EAST BALLROOM
Lunch and Networking
Sponsors: Century Link, Florida Blue, Orlando Health, Moffitt Cancer Center


General Session
Special Presentation: Cancer Survivor Award
Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL
  • Desiree Hanson, Moffitt Cancer Center, Tampa, FL
  • Dein Spriggs, Florida Amateur Drivers, Fort Lauderdale, FL
  • Paula Murray, Artefact Design, Sarasota, FL

1:30pm to 2:30pm

EAST BALLROOM
General Session
Keynote: Drive Determines Distance: How Far Are You Willing to Go?
Speaker: Lisa “Longball” Vlooswyck, Calgary, CA

Lisa is a peak performance specialist and will share her journey with you, how she went from a high handicap recreational adult golfer to being ranked second in the world and one of the longest hitters on the planet. She will help you find clarity in the areas of:

  • Intrinsic motivation – What are you passionate about? What gets you excited? What drives you?
  • Goal setting – How far do you want to go? What do you want to achieve? Do you have limits? Are you challenging yourself enough?
  • Overcoming obstacles – You will have setbacks and difficulties. How will you persevere and thrive?
  • Collaboration – Teamwork and communication are vital to success. Surround yourself with people who support you.

Sponsor: Banneker Industries

2:30pm to 3:30pm

General Session
Active Workshop: Golf Techniques for Any Skill Level (Even None!)

Learn from our group of experts everything from beginner moves – such as how to hold a club, tee off, and putt – to advanced skills such as chipping, improving your stance, and hitting a longer drive. Visit the interactive stations to brush up on your favorite skills and you’ll be ready to play in the Go for the Greens events on Saturday, or at least talk about golf at the office next Monday.

Sponsor: EPNC Bank, Executive Women’s Golf Association

Moderator: Jane Geddes, Executive Women’s Golf Association, West Palm Beach, FL

Panelists:

  • Benita Fortner, Consultant, Los Angeles, CA
  • Ashleigh McLaughlin, Ladies Professional Golf Association, Daytona Beach, FL
  • Lisa “Longball” Vlooswyk, keynote speaker, Calgary, ON

2:30pm to 4:00pm

MARVIN GARDENS HALL
Matchmaker Lounge
One-on-One Matchmaker Sessions

(Prescheduled, by appointment only)
Sponsor: Women’s Business Development Council of Florida and WBENC

3:30pm to 3:45pm

Break

Visit our expo of women-owned and sustainability retailers in the Go for the Greens Marketplace.

3:45pm to 4:45pm

EAST BALLROOM
Mentorship Power Rounds

Young women students meet in informal roundtable sessions with women business owners and leaders from corporate, government, military and nonprofit organizations. Tables will be grouped by industry, topic or interest. Participants should bring business cards.

Sponsor: TREC

Moderator:

  • Billie Bryant Schultz, CESCO, Dallas, TX
  • Pamela Rogan, Rogan Marketing and Communications, Orlando, FL

4:45pm to 5:15pm

EAST BALLROOM
General Session
Interactive Workshop: The Next Generation of Business Leaders

In this interactive session, hear from students who are participants of the Go for the Greens mentoring program about what they’ve learned and what they plan to do with their new knowledge. Also learn about sister mentorship programs by Enterprising Women magazine and other organizations to learn how you can get involved.
Sponsor: CESCO
Moderator: Pamela Rogan, Rogan Marketing and Communications, Orlando, FL

5:15pm to 5:30pm

EAST BALLROOM
General Session
Conference Wrapup and Prize Drawings
Presenters:

  • Cindy Chace, Go for the Greens Foundation, Fort Lauderdale, FL
  • Diane Sears, Go for the Greens Foundation, Orlando, FL

5:30pm to 7:30pm

MARVIN GARDENS HAL
Reception
Happy Feet Happy Hour

(Open to all full conference or Friday conference attendees. To bring a guest, conference attendees must purchase a ticket in advance of the event. Tickets are available online at www.goforthegreens.org or at the registration desk in the convention center lobby on-site.)

Sponsor: UPS

7:30pm

Dinner on Your Own

Saturday, February 17, 2018

For 18-hole golfers

7:30am to 8:00am

BOARDWALK HOTEL LOBBY – BELLE VUE LANDING
Coffee station

Grab a hot morning beverage and pick up your golf goody bag with water, breakfast snacks and fun golf items before you head to the golf course.

Sponsor: Merck    

7:40am to 8:25am

BOARDWALK HOTEL LOBBY

Bus departs to golf courses (2 trips)

Sponsor: Enterprise Holdings       

8:30am to 9:00am

MAGNOLIA GOLF COURSE
Registration and stretching

9:00am to 1:30pm

MAGNOLIA GOLF COURSE
Golf Networking Event (18 holes)

Sponsors: UPS and Executive Women’s Golf Association

1:30pm to 1:45pm

SHUTTLE BACK TO HOTEL

Transportation back to the BoardWalk (2 buses)

Sponsor: Enterprise Holdings

2:00pm to 3:30pm

BOARDWALK CONVENTION CENTER
Golf awards, silent auction and lunch
Sponsor: Merck
Moderator: Josh Ferguson, Enterprise Holdings, Tampa, FL

Presenters:

  • Cindy Chace, Go for the Greens, Fort Lauderdale, FL
  • Benita Fortner, Consultant, Los Angeles, CA
  • Diane Sears, Go for the Greens, Orlando, FL

For 9-hole golfers

9:15am

BOARDWALK HOTEL LOBBY

Transportation to golf courses

Sponsor: Enterprise Holdings

10:00am

OAK TRAIL GOLF COURSE

Registration and stretching

11:15:am to 1:30pm

OAK TRAIL GOLF COURSE

Clinic and Golf Networking Event (9 holes)
Sponsors: UPS and Executive Women’s Golf Association

1:30pm to 1:45pm

SHUTTLE BACK TO HOTEL
Transportation back to the BoardWalk
Sponsor: Enterprise Holdings

2:00pm to 3:30pm

BOARDWALK CONVENTION CENTER
Golf awards, silent auction and lunch
Sponsor: Merck, Tower Legal

Moderator: Josh Ferguson, Enterprise Holdings, Tampa, FL

Presenters:

  • Cindy Chace, Go for the Greens, Fort Lauderdale, FL
  • Benita Fortner, Consultant, Los Angeles, CA
  • Diane Sears, Go for the Greens, Orlando, FL